The Center for Mission Mobilization is now Via. The 501(c)(3) nonprofit, headquartered in Fayetteville, AR, launched its new brand in 2023 to bring more clarity to the organization, to serve more effectively cross-culturally, and to unify a growing network of teams and partners in over 25 countries. 

The name changed, but the vision of Via remains the same: to catalyze mission-sending movements from 50 countries having the greatest access to over 3 billion people who remain unreached with the gospel.